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Monday, 6 February 2017

Poster Development

I started by creating an A4 document and filling it with the same blue to pink gradient as featured on my digipak.


I then brought in the artist logo and coloured it in white, scaling it to almost the width of the page, leaving a printing safe border.


I then brought in a photo of my model and cut him out from the backdrop using a layer mask. I then applied some stylised editing to make the artist stand out. I also subtly darkened the lenses of the shades to lessen the view of his eyes, creating detachment from the audience and a sense of mystery.


By letting the gradient bleed onto the photo it means that any text placed on top will stand out more than if it were on the photo with multiple distracting colours.


I then inserted the conventional text of the album name, available date and track names. A web link means the audience can take advantage of Web 2.0 and get more information about the artist and album.


I then created and brought in a streaming service logo resembling the existing Spotify® platform, and record label logo.

Monday, 23 January 2017

Digipak Development

For the purposes of an easily continued house style I added a gradient to some aspects of the digipak. The vibrant colours are also what the target audience wanted from my survey.

Sunday, 22 January 2017

Digipak Development

The backgrounds of the CD and back of the digipak were looking bare so I took a shot of Ellis in front of the doors and mirrored it to create a mock door and used this. I then changed the blend mode to hard light and lowered the opacity. I blurred the image for the CD background for variation.

Digipak Development

I have added the cover photo to the cover and adjusted it to be aesthetically pleasing. I then on a new layer cut out Ellis from the background and layered him on top of the title to create a 3D pop-out type effect.

I also took a shot from the poster shoot and mirrored it to create the CD image.

Ancillary Photos

Saturday, 21 January 2017

Digipak Development

Here is the full finished digipak without photos.